COVID-19 happened in end of 2019 and everything went down. The whole world locked down for months not knowing when the “normal days” would be back. Came back from London and landed in Seoul where everything was pretty much the same, Korea had regulation regards working hours for restaurants, cafes, gyms and so on. A number of people lost their daily life and all they could do was taking a walk outdoors with their masks on. During these days, outdoor workout boomed and took significant role in our lives.

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   Friends of mine gathered up, started running near Han river where loads of people could spend their time exercising, hoping that COVID will be soon gone. As more friends and friends of them gathered every week, we decided to open an Instagram account and record the moments when we run and to advertise the crew.

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   From that point, we 20’s have made the crew which used to be held by less than 10 people, to now, more than 200 guests and members in total. As this crew grew bigger than ever, branding was needed and due to the effort, we have accomplished more than we could imagine.